The world some minutes ago

It was a world where good design were expanded. Where big companies made accessible a wide range of well designed products to a wide range of the consumers.

At a reasonable price.

Thanks to a not so reasonable cost of production -if we consider the human, social and ecological cost as part of the economy.

The desirable world in the next few minutes

Will be a world with less products, best designed.

Hence, designs that will help the evolution of the universe, of the world, and of the humans as a whole.

Products with a soul, that bring soulness to our lives.